This Demi-Permanent Hair Color from Wella Professionals, part of the Color Touch line, offers rich, deep brown tones with shade 5/73. It is formulated to provide brilliant shine and vibrant, long-lasting color results without the commitment of permanent dyes. The specialized formulation ensures gentle treatment of the hair fiber while depositing intense color saturation. It is ideal for subtle tonal variations, blending gray hair, or achieving fashion shades with an intense gloss.