Osmo Colour Revive Purple Rouge is designed to refresh, intensify, and maintain the vibrancy of colored hair between salon visits. This color-depositing treatment deeply conditions while boosting the tone, making it ideal for daily or weekly use to prolong the life and brilliance of your purple or auburn hair treatments. Utilize this rinse after shampooing on towel-dried hair, allowing it sufficient time to deeply penetrate the hair shaft before rinsing thoroughly for optimal color saturation and conditioning benefits.