This Wella Permanent Coloring from the Rich Naturals line delivers consistent and vibrant hair color. Designed for professional use, it offers reliable coverage and a rich, natural-looking tone. Ideal for achieving the specific shade Light Blonde Ash Violet (9/16), this formulation ensures deep penetration for lasting results that enhance the vibrancy of your hair. Use this professional-grade dye to refresh your existing color or transition to a new, sophisticated shade.