This professional shampoo from Wella Professionals' Invigo Color Brilliance line is specifically formulated to maintain the vibrancy of colored hair. It offers exceptional color protection, making it ideal for use with fine to normal hair types that have been chemically treated for color. Regular use helps to shield the hair structure from fading factors, ensuring your vibrant hue remains fresh and luminous for longer. Its gentle cleansing action refreshes the hair without stripping essential moisture necessary for color retention.